Zillow Group, Inc. - Class C Capital Stock (Z) Covered Calls
Zillow Group, Inc. operates a leading real estate and home-related information marketplace on mobile and the web. The company provides a suite of services for the full lifecycle of owning a home, including buying, selling, renting, and financing. Its portfolio includes famous brands that connect consumers with local real estate professionals. Zillow also offers comprehensive data and professional tools to help people find their next home and navigate the complexities of real estate transactions.
You can sell covered calls on Zillow Group, Inc. - Class C Capital Stock to lower risk and earn monthly income. Born To Sell's covered call screener gives you customized search capabilities across all possible covered calls but here are a couple of examples for Z (prices last updated Fri 4:16 PM ET):
| Zillow Group, Inc. - Class C Capital Stock (Z) Stock Quote | ||||||
|---|---|---|---|---|---|---|
| Last | Change | Bid | Ask | Volume | P/E | Market Cap |
| 45.41 | +0.91 | 45.08 | 45.66 | 3.6M | - | 11 |
| Covered Calls For Zillow Group, Inc. - Class C Capital Stock (Z) | ||||||
|---|---|---|---|---|---|---|
| Expiration | Strike | Call Bid | Net Debit | Return If Flat |
Annualized Return If Flat |
|
| May 15 | 45 | 3.40 | 42.26 | 6.5% | 108% | |
| Jun 18 | 45 | 4.60 | 41.06 | 9.6% | 62.6% | |
| Subscribers get access to the full covered call chain, and more features. | ||||||
Want to make money with covered calls? Sign Up For A Free Trial
Core Business and Products
Zillow Group, Inc. (Z) is the dominant digital destination for U.S. residential real estate. The company operates through several key brands, including Zillow, Trulia, StreetEasy, and HotPads. Its core business model has evolved from a simple lead-generation engine for real estate agents into a comprehensive "Housing Super App" that manages the end-to-end transaction process, including Zillow Home Loans and Zillow Rentals.
In 2026, Zillow is heavily focused on its AI-native platform, integrating features like "Buyability" and advanced natural language search. The platform serves approximately 235 million average monthly unique users, providing them with proprietary data, immersive 3D tours, and integrated scheduling tools. This vertical integration aims to convert Zillow’s massive top-of-funnel traffic into higher-margin transaction and financing revenue.
Competitive Landscape
The PropTech sector is highly competitive and sensitive to mortgage rate fluctuations. Zillow competes with traditional brokerages and digital portals. Its primary advantage is its massive organic traffic—with 80% of users coming directly to the site. Unlike the Class A shares (ZG), the Class Z shares (Z) carry no voting rights but are highly liquid and feature a robust options market.
Key competitors and peers in the digital real estate and finance space include:
- eXp World Holdings, Inc.: A cloud-based real estate brokerage that is a highly liquid, optionable peer in the digital real estate space.
- Opendoor Technologies Inc.: A leading platform for residential real estate, focused on the "iBuying" model of purchasing homes directly from sellers.
- Compass, Inc.: A tech-driven real estate brokerage that competes for high-end listings and top-tier agent talent.
- Rocket Companies, Inc.: Following its acquisition of major tech assets in 2025, Rocket is a primary competitor in both real estate portals and mortgage services.
Strategic Outlook and Innovation
Zillow’s 2026 strategy is defined by "mid-cycle" financial targets aiming for $5 billion in total revenue. The company is aggressively investing in generative AI to automate tedious parts of the real estate transaction, such as drafting listings and managing leads. This technological edge is intended to make Zillow the indispensable partner for both consumers and real estate professionals in an increasingly digital housing market.
| Top 10 Open Interest For May 15 Expiration | Top 5 High Yield | |||||
|---|---|---|---|---|---|---|
| 1. | NVDA covered calls | 6. | TLT covered calls | 1. | POET covered calls | |
| 2. | SLV covered calls | 7. | HYG covered calls | 2. | CMPX covered calls | |
| 3. | IBIT covered calls | 8. | QQQ covered calls | 3. | TEAM covered calls | |
| 4. | GLD covered calls | 9. | KWEB covered calls | 4. | AAOI covered calls | |
| 5. | SPY covered calls | 10. | EEM covered calls | 5. | ENPH covered calls | |
Want more examples? YYY Covered Calls | ZBH Covered Calls
Risk Disclosure: Trading options involves significant risk and is not suitable for all investors. The information provided on this website is for educational and informational purposes only and does not constitute financial, investment, tax, or legal advice. Nothing contained on this site is an offer to buy or sell, or a solicitation of an offer to buy or sell, any securities or financial instruments.
Covered Call Strategy Risks: While covered call writing is often considered a conservative options strategy, it is not without risk. By selling a covered call, you are limiting your potential upside profit from the underlying stock. You remain exposed to the full downside risk of owning the underlying stock. In the event of a significant decline in the stock price, the premium received may not be sufficient to offset your losses.
No Guarantee of Performance: Past performance is not indicative of future results. Any examples, calculations, or hypothetical scenarios presented on this site are for illustrative purposes only and do not guarantee future returns or outcomes. Market conditions, liquidity, and trading system failures can affect your ability to execute trades at desired prices.
You should consult with a qualified professional advisor and conduct your own due diligence before making any investment decisions. By using this website, you acknowledge that you are responsible for your own investment decisions and agree to release this site and its affiliates from any liability relating to your use of this information. See the OCC's Characteristics and Risks of Standardized Options for more info.
